make it appealing

Boombod naming and brand design

Project

The phenomenon

Challenged to create a brand that would place the clients firmly in the fray of the diet aid market, I created Boombod with its direct messaging, striking colour and bold typography.

I tailored the postal-friendly box for an easy-access online experience ensuring it also had vital retail tactility.

Boombod naming

Client

Boombod

Date

2017

Services

Brand & product naming, pack & structural design

Copywriting & initial website styling.

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Bommbod branding
Boombod brand design

Result

Rapidly out-performed established competitors on launch to become the UK's number one weight loss product and a social sensation with 360k+ on instagram. Boombod has quickly grown to offer men's and women's variants and assorted flavours.
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